Hey builder,
If you’re reading this, you probably get it.
That weird mix of excitement and exhaustion.
The late nights where your laptop light is the only thing on.
The tiny rush when one stranger signs up.
The silence when no one does.
That’s what this newsletter is about.
Not hype. Not threads about how someone made $100K in a weekend.
But the real stories behind people who keep showing up.
We’re now 1,000+ builders strong — indie hackers, founders, dreamers, and doers.
Welcome to Issue #1 of The Build Letter.
Story #1: The $7 Domain That Changed Everything
A year ago, Rohan bought a $7 domain on a random Tuesday night.
No plan. No fancy strategy.
Just frustration.
He was tired of managing client feedback over 100 WhatsApp messages. So he built a small tool for himself. Nothing fancy. He posted it on X at 1AM:
"Built this to stop clients from texting me all day lol."
Next morning — 87 people had signed up.
He panicked. His backend was barely working.
He pulled an all-nighter.
Fast forward 10 months — that $7 domain now brings in $14,000 MRR.
No funding. No team. Just relentless small steps.
When I asked him what changed everything, he said:
"I stopped trying to build something big. I started building something real."
Lesson: You don’t need the perfect idea. You just need to start solving what’s right in front of you.
Story #2: The Girl Who Built in Silence
Aanya was done listening to people online telling her to "build fast" or "launch in 24 hours."
She went quiet.
Every night after work, she sat down at 11PM with Figma open. No tweets, no posts. Just building.
Six months later, she launched her app — something to help people track their personal creative goals.
No big launch. No hype. Just a simple post.
40 users in week one.
Then 300.
Then 1,200.
Today, it quietly makes $3K/month.
When I asked her why she never built in public, she said:
"Because sometimes, the best way to build in public is to build in peace."
Lesson: You don’t have to be loud to make an impact. Some builders grow in silence.
Story #3: The Guy Who Failed 7 Times, Then Got It Right Once
Siddharth launched 7 products in 2 years.
Every one of them flopped.
He almost gave up.
But he tried one more time.
This time, he did things differently.
He talked to users. Built what they actually needed. Stopped caring about launch day metrics.
Month 3: 10 users.
Month 6: 120.
Month 12: $27K ARR.
When I asked what kept him going, he said:
"The first 7 products weren’t failures. They were my tuition fees."
Lesson: Every failed project teaches you how to build the one that won’t.
⚙️ Build Picks
Tool: Popsy — turn your Notion pages into beautiful websites.
Book: The Minimalist Entrepreneur by Sahil Lavingia.
Quote: "Discipline isn’t about never missing a day. It’s about coming back, again and again."
📢 Want to Get Featured?
If you refer 5 builders to The Build Letter, you’ll get a chance to showcase your startup or project in front of 1,000+ founders and indie hackers in the next issue.
This isn’t just my newsletter.
It’s ours. Built by builders, for builders.
Keep building.
Keep learning.
Keep showing up.
Because the world doesn’t need more dreamers.
It needs more doers.
See you in Issue #2,
– Vasu
Founder, The Build Letter 🧱